Saturday, August 18, 2007

Tag! You're it!

What does it mean to be tagged online?

"Getting tagged" is just like playing the game of "TAG", or like getting called on in class to give your opinion or provide information. "Tagging" occurs frequently in the BLOG world when one BLOGGER tags another BLOGGER for a post on a particular topic.

The term "tagged" is derived from the fact that a person's name is usually displayed in a hyperlink to their site. The hyperlink code creates a "tag" to that person's website. BLOG world edicate compells one who has been "tagged" to respond in kind. Customarily, the "tagged" BLOGGer begins his or her response with, "... tagged by [name with hyperlink tag leading back to the tagger]."

"Tagged" is founded in marketing principles from the terminology, "tag line".

A tag line is a brief description about your company, firm, agency or product. It helps people understand your business focus, legal practice area, or your product's purpose. A tag line is one part of a brand's identity. For example, for Nike, the words, "Just Do It!" are branding text, and the "Nike swoosh" is a branding image. Whether viewed together or separately, the "swoosh" and the words, "Just Do It!" identify Nike and a segment of their product mix.

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